Two findings stand out  in the latest social media analysis of usage in South Africa.

The first is that Instagram is the fastest growing social network in terms of usage in South Africa and that Facebook is still the most popular social media platform. The World Wide Worx and Fuseware 2016 Social Media Landscape report  states that the number of Facebook users in South Africa grew from 13 million in 2015 to 14 million in 2016. Instagram ...

So, what has good writing to do with attracting more visitors to your site and increasing your search engine ranking?

The answer is very simple: good, compelling and well thought out content on a site attracts more attention and adds value to the site from a search engine point of view. The reason  is that  well written content that is clear and interesting means that your clients immediately understand your service and product and are less inclined to ...

The need to understand and follow social media trends is becoming more and more important for the promotion of your business or service.

One of the main reasons for this is the development of Facebook as a media marketing tool. Two years ago Facebook was the obvious way to promote and market  anything to your chosen audience However, with the changes to the way this network operates  with regard  to who sees your posts and the decline in ...

Social media marketing is becoming an extremely important factor in marketing in South Africa.

The reason for this lies in an examination of social media statistics and figures which reveals that :

1. In 2010 there were more than 5 million internet users in the country.
2. The numbers of Internet used have shown an exponential growth rate.
3. We now have about 25 million internet users.
4. The average time that a South African spends on the Internet is five hours per day.
5. Mobile devices are ...

previously published on imagi-nation

Maintaining a social media calendar helps to organize site content more effectively.

As the infographic  below points  out, social media, when correctly administered,  can produce dramatic results to the number new visitors and purchases for your site.

Creating and curating content for your blog and for social media is one of the most effective marketing tools that a webmaster has in his or her arsenal. The most important thing about creating and sharing content on your site via social media ...

Unplugged special deals from Imaginet

We’ve decided to make the first half of 2016 all about connectivity, and we’ve been hard at work scouring the web for the best deals that we can find to offer our clients. We’re pleased to announce that we’re ready to run our first special for the year, and it’s a goodie!

Per GB and Fibre and 3G, Oh My!

Unbelievable Unplugged

There’s never been a better time to go Unplugged. Take a vacation, ...

There are quite a few infographics and articles that predict various social media trends for  2016 – however this is one of the most comprehensive and has some very interesting conclusions.  Understanding the latest trends and factors affecting visibility and interaction on the Web becomes more important  as the digital and online world develops at an accelerating rate.

What is clear is that social media can no longer be regarded as a passing fad but is an intrinsic part of ...

Mobile usage is becoming increasingly important as a major factor in advertising  your business.

This eye-opening infographic shows the increasing importance of paying attention  to mobile platforms in marketing and promoting your website and products. When one considers that there are four billion people who have a mobile device with 271 million mobile subscribers in the United States alone,  then the importance of mobile becomes apparent.

South African mobile  figures  also  show the value of mobile marketing

How can you increase subscribers to your blog?

 How can you increase subscribers to your blog?

So you have a fantastic and interesting blog that you update regularly and while you have visitors,  very few people  subscribe to your blog – what is wrong? This useful infographic from Blogspot  points out some very useful  useful tips to increase blog subscription – and to increase  your blog’s visibility on the web.

One method that is often used are Homepage opt-in forms may seem to be intrusive – those ...

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Categories: Blog, Social Media